Strategy guide: The right security expands consumer choice

Getting the user experience “right” for as many consumers as possible means you must provide lots of choice. Only then can each consumer achieve their ideal combination of content, convenience and value. Traditionally, content protection hasn’t been seen as central to delivering these choices. We believe the time has come for a fundamental re-think of content protection and its impact on your growth. This guide provides a multi-step recipe for improving content protection that can have a positive on your business and give customers the choice they demand.