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White Paper: Strategies for secure OTT video in a multiscreen world

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25 About Irdeto . Irdeto is a world leader in Multiscreen, Revenue Assurance and Media Protection solutions for pay TV operators, OTT service providers and content owners. Irdeto enables pay media companies to provide a personal media experience for their consumers, uncover new revenue opportunities and offer new forms of entertainment on broadcast, broadband and mobile networks. The company offers an advanced portfolio of rights management, multi-screen, home networking, piracy control, media protection and business intelligence services. Irdeto's success in the market is evidenced by its broadcast software security solutions being the most widely deployed in the world for pay TV on satellite, cable, terrestrial and IP networks and by helping customers preserve business value and generate new revenue with its Multiscreen services. Irdeto is a subsidiary of multinational media group Naspers (JSE: NPN). Please visit Irdeto at www.irdeto.com. About the Author Bill Rosenblatt founded GiantSteps Media Technology Strategies in 2000. He is the author of several books, including Digital Rights Management: Business and Technology (John Wiley & Sons, 2001), the chapter "Digital Rights and Digital Television" in Television Goes Digital (Springer, 2010), and several white papers on digital rights and content management technologies. He has served as a technical expert in litigation and public policy initiatives related to digital copyright. He is editor of the blog Copyright and Technology (http://copyrightandtechnology.com) and Program Chair of the Copyright and Technology Conferences. About GiantSteps Media Technology Strategies GiantSteps Media Technology Strategies is a management consultancy focused on the content industries that help its clients achieve growth through market intelligence and expertise in business strategy and technology architecture. GiantSteps' clients have included branded content providers, digital media technology vendors ranging from early- stage startups to Global 500 firms, and technology public policy entities in the United States and Europe. For more information, please visit www.giantstepsmts.com.

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